The JBS Fund for the Amazon has been created to foster and finance the sustainable development of the Amazon biome, to promote the conservation and sustainable use of the
Moy Park’s efforts to protect nature and biodiversity have been recognized with ‘Platinum’ level accreditation in an independent Business & Biodiversity Charter, delivered by Business in the Community Northern Ireland (BITCNI) in partnership with Ulster Wildlife.
The Charter recognizes organizations that are committed to enhancing and protecting biodiversity and have taken action to address their impact on all living things, from ecosystems to individual organisms.
The top rank was conferred on Moy Park in recognition of its focus on protecting and enhancing the environment through a range of nature-focused initiatives including schools’ outreach and community engagement, along with strategic partnerships and investments to enhance biodiversity at its sites across Northern Ireland.
In Brazil, 100% of Seara's integrated supplier farms guarantee compliance with Brazil’s Forest Code, which requires that a legal reserve be maintained on the properties.
This protects local biodiversity in the forest.
The Fire Prevention in Pantanal initiative harnesses artificial intelligence through a fire management platform that cross-references information from satellites, images from cameras installed on farms, meteorological data, and local historical fire data to issue real-time warnings in the event a fire breaks out.
With R$ 26 million contributed by JBS distributed over four years, the project has been designed to cover 2 million hectares in the states of Mato Grosso and Mato Grosso do Sul. The system has already provided information to approximately 80 Fire Brigades operating in the region, and it is estimate that the technology employed could reduce burned areas by up to 90%.
In Northern Ireland, Moy Park kickstarted a biodiversity project by planting 350 trees on the grounds of its facility in Ballymena. Moy Park team members planted the trees in April 2022 with the help of eager students from Slemish College and Straid Nurseries, who provided the trees and equipment.
Moy Park has been working with the school, Mid and East Antrim Borough Council, and the Woodland Trust to enhance biodiversity around the Moy Park site, maintain a more diverse ecosystem in the local area, and offset carbon emissions.
Future activities planned as part of the biodiversity project at Ballymena include establishing habitats for pollinators, growing wildflower meadows, and installing bird boxes around the area.